FilmsPublic Information

EyeCan

More than 2,000 Jersey residents suffer from impaired vision and it’s not necessarily obvious that someone is having trouble seeing you walking towards them. We were engaged to film a few sufferers with different types of vision impairments in order to raise awareness of this problem as part of the Take Another Hard Look campaign run by the Jersey Road Safety office. We created a simple gaphic overlay to reproduce the impairment that some patients endure, it’s amazing to see how people can cope with this disorder.